Happy April Fool’s Day [Music Festival Prank Video]

Happy April Fool’s Day [Music Festival Prank Video]

Happy April Fool’s Day!

Yes, Ticketmaster Innovation Labs did indeed hold a focus group at our HQ in Los Angeles to find out what fans thought about our latest breakthroughs in festival fashion—designed to turn heads and enhance your concert going experience. The hook? None of these products really exist. (Ugh, we wish they were real too!)

Watch the music festival prank play out here:

Based on their reactions, maybe some of these concepts aren’t so far-fetched after all. What made you LOL? And what do you wish was real? Tell us in the comments or with #FestGoals on Twitter.